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| Featuring "The Brag Bag" Photo Purse, Photo Totes, | ||||||
| Home Base Business Books & Unique Photo Gifts | ||||||
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| Using Your "Brag Bag" to Promote Your Business | ||||||
| by Tracy Carrigan | ||||||
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As a Direct Sales Consultant, one
of your biggest challenges is to continue to meet potential new
customers and recruits to keep your business growing. It is
often uncomfortable when you are out in public to strike up
conversations with others about your business. Carrying a Brag Bag
Photo Purse will help you to advertise your business when you are out and
about and attract potential customers to you!
Think of your Brag Bag as a walking
Billboard. Carry it where ever you go - shopping, to your children's school and events, meetings, clubs, restaurants - potential customers are everywhere! Select the largest size Brag Bag that you
are comfortable carrying. Our most popular size is the nine
pocket bag. It's the perfect size for showcasing your
business and carrying your promotional information.
Begin by filling the clear
pockets with eye catching items that represent your business.
Display them in creative ways in each of the pockets. In the
center pocket you may want to put your business card. Mount
it on cardstock and mat it with a complimenting paper. To
give it the finishing touches, use some inking, stamping, or
chalking. Fill the remaining pockets with photos of your
product and small samples. Again use cardstock cut to the
size of the pocket to mount your photos on and give your samples a
backing. Photos can be cut from your customer catalogs or
taken yourself. If you are a scrapbook consultant, create
mini-scrapbook layouts in some of the pockets. Just be
creative and have fun designing your bag to reflect your business
and personality!
Inside your bag, keep information
packets ready to hand out and also your booking calendar to
schedule parties, demonstrations, classes or appointments.
In your information packet include things such as: your
product catalog, schedule of events, recruiting information,
samples or whatever else is applicable to your business.
Your information packets could be contained in white, colored or
even clear envelopes. Clear envelopes are fantastic for
showing off your materials and giving them an extra sparkle!
On the outside of your envelope attach your business card.
This can be done with a glue stick, photo mounting squares, or a
number of other adhesives. Again, let your information
packets reflect your business and style.
You'll find that carrying your bag in
public will draw people to you. It's an automatic
conversation starter! People will comment on your bag and
this will give you the opportunity to begin a conversation with
them. Be prepared with your "one minute" business
commercial. This should include: asking them if they
have ever heard of or tried your companies products, a short
description of what you offer and an invitation to do business
with you. Keep your pitch warm, sincere, and focused on how
your product can meet their needs. In closing, ask if you
may call them after they have had a chance to review your
material. Keep contact cards or a small notebook in your bag
for collecting their name and other contact information.
You'll be astonished at how the Brag
Bag will change your business by making conversing in
public a breeze!
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